We use 100% of our profits for the planet — so you can help Earth for free, every day. With a simple switch, you can support reforestation, renewable energy, and biodiversity projects around the world.
And we’re always experimenting with new ideas to grow this impact.
Three years ago, we launched freetree, a browser extension that lets you plant trees for free while shopping online. Partner stores paid a small commission for each purchase, and freetree passed all profits to Ecosia’s reforestation projects. The result? Over 100,000 extra trees planted, thanks to you.
But not every seed grows into a forest.
While freetree showed promise, it never reached enough users to scale sustainably. And as a small, purpose-driven company competing with Big Tech, we need to focus on what has the greatest potential to make a difference.
So we’ve decided to wind down freetree. The extension will be deactivated in the coming weeks, and any user data, like newsletter signups, will of course be deleted.
To everyone who helped bring freetree to life — our team, our partners, and especially the users — thank you.
If you want to keep regenerating the planet, the best way is by using Ecosia on desktop and mobile. You can also help by encouraging your workplace or organization to make the switch.
As always, thank you for making a difference.
