It’s easier than ever to protect both your personal data and the planet. Ecosia, the tree-planting search engine, is joining forces with Brave, the privacy browser.
We’ve lost control over our personal information. Your browser probably lets websites and advertisers track you, which invades your privacy and drains your battery. And your search engine may track your searches to generate a detailed profile of you.
Websites that track you can sell your data to third parties, who might use it without your knowledge to determine the types of opportunities that are offered to you. This can range from the deductible you are offered by an insurance company, to the way an algorithm processes the priority of your job application, to which political ads are shown to you. In essence, it creates a world in which impersonal, opaque, and data-driven categorizations of users lead to real life consequences.
This is creepy, and we shouldn’t get used to it. The good news is that we don’t have to.
Take back control with Brave, the privacy browser
Most browsers don’t respect your privacy. They don’t protect you from trackers and unwanted ads, which follow you around, slow you down, and drain your battery.
Brave is different. It blocks trackers and intrusive ads automatically, which means you don’t have to change your settings or install anything. All you have to do to protect your privacy is open your browser.
Blocking trackers and intrusive ads has useful side effects: it extends battery life, using 35% less battery power than a browser like Chrome. In addition, you’ll be able to browse as much as 3x faster. Brave blocks intrusive ads that slow you down, but not search ads, which is how Ecosia and other search engines make money.
Switching is simple: you can start browsing with Brave in less than 60 seconds by transferring your bookmarks and extensions from most major browsers in just a few clicks.
Make Ecosia your default search engine on Brave
It’s easy to make Ecosia your default search engine on Brave. After installing Brave, the browser will present you with a list of search engines.
Why pick Ecosia? By using our profits for the planet instead of ourselves, we’ve been able to plant over 115 million trees. They remove thousands of tons of CO2 from the air while protecting wildlife, communities, and ecosystems. We steer clear of big monocultures, and look after the trees after they’ve been planted. And like Brave, Ecosia protects your privacy.
In fact, we’re one of the most privacy-friendly search engines out there: we don’t create a personal profile of you, track you around the web, or sell your data to advertisers. We’re interested in trees, not your data.
Installing Brave and selecting Ecosia as your search engine is an easy step towards a better, more ethical internet. It takes less than 60 seconds, but it makes a huge difference to your privacy, and the planet.